Shares India’s Top Corrugated Box Manufacturer Packman Packaging

Packaging waste refers to discarded product packaging materials, like plastic, cardboard, glass, etc., ending up as litter or in landfills.

Packaging plays a vital role in today’s competitive business world, as it not only protects products but also influences consumers’ purchasing decisions and brand perception. The fashion industry is notorious for its massive environmental footprint, with excess packaging waste being a significant contributor. In India, the apparel sector is booming, leading to a surge in packaging materials, like plastic bags, tags, and cardboard boxes, that often end up in landfills or pollute the environment.

Studies reveal that India generates about 9.3 million tonnes of plastic annually which is a major environmental concern. Packman Packaging, India’s leading corrugated boxes wholesaler shares a few ways to reduce excess packaging waste.

What are the ways to reduce packaging waste?

Mr. Gaurav Jalan, Founder and Director of Packman Packaging shares a few points that will help you to reduce packaging waste. They are:

1. Implement Minimalist Packaging

Adopting minimalist packaging not only reduces waste but also adds an elegant touch to the brand’s image. Brands can consider using less packaging material while still ensuring the product’s safety during transit. For instance, folding clothes neatly instead of using excessive tissue paper or plastic wrap can significantly reduce overall packaging waste.

2. Practise Sustainability

One of the most effective ways to tackle excess packaging waste is to choose eco-friendly materials for packaging. Instead of single-use plastic bags, brands can use biodegradable alternatives made from materials like cornstarch or paper. Similarly, recycled cardboard boxes and compostable tags can replace conventional ones. These eco-friendly options not only reduce waste but also demonstrate a brand’s commitment to sustainability.

3. Introduce Reusable Packaging

A smart approach to minimize packaging waste is to introduce reusable packaging options. Brands can design attractive and durable packaging that customers can reuse for storage or gifting purposes. This not only reduces waste but also fosters brand loyalty and a positive perception among environmentally-conscious consumers.

4. Circular Economy Approach

Encouraging customers to return packaging by providing incentives such as discounts, loyalty points, or rewards is an effective strategy to reduce waste. This approach promotes a circular economy by actively involving customers in the recycling and reuse process, fostering a more sustainable approach to packaging disposal.

5. Tailored for Efficiency

Retailers can reduce waste by optimizing packaging design and size. Tailoring packaging to fit products minimizes excess material usage, while efficient designs maximize transportation and storage space, reducing the environmental impact of logistics.

6. Collaborate with Suppliers

Apparel brands can work closely with their suppliers to find innovative packaging solutions that align with sustainability goals. By encouraging suppliers to provide eco-friendly packaging, brands can collectively contribute to reducing the industry’s environmental impact.

7. Packaging Waste Reduction Target

Setting packaging waste reduction targets allows apparel brands to track their progress and stay committed to sustainability. For instance, an apparel brand may set a target to reduce overall packaging waste by 20% within a year. By regularly monitoring its packaging practices and implementing changes to meet the target, the brand can make steady improvements and demonstrate its dedication to environmental responsibility.

8. Train your staff

By training employees about sustainable packaging practices, waste reduction techniques, and the importance of environmental stewardship, brands can foster a culture of responsible packaging. Well-trained staff can implement efficient packaging solutions, optimize material usage, and contribute to the brand’s overall sustainability goals, leading to a greener and more eco-friendly business approach.

Follow these simple strategies to make a positive impact and inspire positive change among your customers and peers.